At Starfund, we leverage our deep celebrity expertise and connections to access, invest in and then turbo charge the worlds best consumer focused startups. Our team has led over 200 celebrity influencer endorsement deals.
THE STARFUND MODEL
- Leverage celebrities / influencers relationships to invest in the best companies in the world.
- Founded by veterans in celebrity / influencer management, finance and investing.
- Founding team has led > 200 celebrity/ influencer endorsement deals.
- Focused on consumer driven or related technology high growth ventures.
- Unique model provides preferred terms and returns for LP investors.
- Celebrities / influencers provide visibility, credibility and accelerated growth to portfolio startups.
INVESTMENT THESIS
- We invest in high growth consumer focused startups let by accomplished founders.
- Typical investments are seed stage up to B-rounds.
- Our most significant added value is our celebrity influencer network and experience which we leverage to turbo-charge the startups reach, credibility and growth rate.
THE STARFUND TEAM
Gil Eyal - Managing Partner
- Founder of HYPR (Sold, April 2020).
- Strategic Advisor to the Chief Innovation Officer at Silverstein Properties (WTC).
- Gil is a mentor for TechStars, 365X and Sapir Venture Partners.
- Led over 200 celebrity endorsement deals.
- Ranked #30 in the most influential people on Influencer Marketing (Influencer weekly).
- 2017 recipient of boss of the year in tech award (Digiday).
- Recognized as one of 10 Israelis impacting the New York Tech Scene.
Talani Goodson - Partner - Celebrities & Influencers
- Creator and executive producer of "Courtside Jones", Fox TV series interviewing NBA legends.
- Marketing consultant on celebrity and influencer relations to multiple startups.
- 12 year veteran of multiple celebrity endorsement deals.
Ori Eyal - Partner - Finance & Operations
- Founder of Emerging Value Capital Management LLC.
- Ori has two decades of experience in global finance and investing.
- MBA from the University of Chicago Booth School of Business
- MSc in Computer Science from the Open University of Israel.
Drederick Irving - Partner - Celebrities & Influencers
- Successful Wall Street Broker.
- Former professional basketball player.
- Boston University's all-time leading scorer.
- Architect of Uncle Drew Pepsi Max Endorsement.
- Manager and Father of Kyrie Irving.
Shahar Amit - Partner - Finance & Operations
- VP of Business Development at Mor Langermann.
- 20 years of experience as head of business development for multiple startups and early stage companies.
STAKEHOLDER BENEFITS
Portfolio Companies:
- Dramatic visibility & credibility via celebrity / influencer endorsement.
- Increased differentiation.
- Immediate valuation increase.
Our Investors:
- De-risked investments via celebrity endorsement.
- Close work with portfolio companies increases familiarity and improves investment decisions.
- Access to coveted, inaccessible deals.
Celebrities:
- Introduced to vetted desirable startups.
- Compensated for the value they create.
Deals are sourced through our network of celebrity-influencers, founders and accomplished investors.
We will syndicate deals whenever we can.
