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  • Nataraj (U.S)
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Invest with Nataraj (U.S)
Back Syndicate
10
Expected Deals/Year
0
Unique LPs have invested
Note from Nataraj (U.S)

Investing in companies with great team, high leverage effect and obvious product market fit.

Dealflow

Host of Startup Project: As the host of Startup Project, I get to interact with great entrepreneurs, investors and operators. The result is an inbound deal flow from the global startup ecosystem at very early stage.

Here are some of the interesting conversations you can check out:

🎙️Kirby Winfield: GP at Ascend.vc

🎙️Shruthi Gandhi: Founder & GP of Array.vc

🎙️Mike Fridgen: Managing Director of Madrona Venture Labs

🎙️Ali Moiz: Founder of Stonks.com


How I Pick Startups?

  • Teams: Ideas are cheap and a google search away. They cannot be protected on the internet, execution can be. Every new idea will be attempted by multiple teams but it's the teams that can execute at scale win the game. Teams with a bias to action & proof of previous execution will win. It's the age of builders with bold ideas.

  • High Leverage: There are ideas & business models that by design have high leverage. I am looking for startups deploying highest technology leverage to create value.
    • Order of high to low leverage: Code > Media > Hardware

  • Large Markets: Niche ideas are great entry points to larger markets but value creating companies end up being in large markets. Amazon can start with selling books but to become what it is today books is just one SKU among the millions of products they sell.


Articles: I occasionally write about startups, business models and tech in general. For updates about new articles and episodes subscribe to my newsletter here.

Here are some of my writings:

📝 What Will Happen to Zepto? How Will 10 Min Delivery Story End?

📝 Brands Can Die, Even Tesla

📝 What Netflix Really Missed? Not Earnings

📝 Follow the Leverage

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Team
Nataraj
Nataraj
Investments
Rupifi
Airmeet
PagarBook
Maven
Turing
People.ai
Exit
Prodigy
Acquired in 2021
AltoIRA
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LPs
Cory Klippsten
Cory Klippsten
Sundeep Ahuja
Sundeep Ahuja
Justin Poirier
Justin Poirier
Kartheek Pulavarthi
Kartheek Pulavarthi
Ali Jamal
Ali Jamal
Roger Wade Strickland
Roger Wade Strickland
Rahul Jindal
Rahul Jindal
Vinny Sica
Vinny Sica
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