1. We only invest in seed and pre-seed founders who LOVE to sell. 2. If a company is primarily focused on product-led-growth, that's going to fall outside of our thesis 3. Geos include North America and LatAm, UK but not EU, MENA, AsiaPac and India. The deals that will appear in DFA Syndicate will be adjacent to deals in the DFA Capital thesis: - Where Sales & martech SaaS/CRM/ERP meets AI.