Our Mission - to make something in the world 10x better by investing in entrepreneurs and startups that we can be proud of.

Investment Criteria - We assess each startup against those criteria, and we actively help them in achieving these standards for their growth and success.

1. Market Potential and Product Innovation: The startup should operate in a high-growth market and offer a unique, innovative product or service that has a competitive edge and is not easily replicated.

2. Strong Business Model and Financial Performance: The startup should have a sustainable, scalable business model with a clear path to profitability.

3. Capable Team: The business should be led by a team of dedicated, skilled, and passionate individuals with a clear vision and the ability to execute the plan effectively.

4. Traction and Validation: The startup should show evidence of product-market fit, a growing customer base, or increasing sales as validation of its potential.

5. Legal Compliance and Social Impact: The startup should comply with all relevant laws and regulations, and ideally, have the potential to make a positive impact on society in terms of sustainability and social responsibility.